Check out this series of the latest NBA ads, released just before the playoffs start in a few days’ time:
(Kobe/Shaq)
(Lebron/KG)
(Steve Nash/Jason Kidd)
(Dwight Howard/Chris Paul)
Firstly, I think it’s a fantastic concept. So fresh and original.
Excellent stuff.
And notice they paired up [...]
In July 2005, our authorities spent S$400,000 to rebrand Marina Bay. The new name?
Marina Bay.
…
In January 2006, the CAAS held a contest to name our new budget terminal. The winning entry?
Budget Terminal.
…
According to an article on CNA earlier this month, the Singapore Science Centre has recently rebranded itself. What’s the new name?
Science Centre, Singapore.
…
A few weeks back, after spending [...]
I came across a very interesting and somewhat ticklish article in the Money section of today’s Straits Times.
(Article: Straits Times tops advertisers’ choice survey)
Let me just quote you the gist of the story.
“THE Straits Times (ST) has emerged as the most popular newspaper in Singapore in the eyes of advertisers and their clients in a [...]
Just one of those ads which makes you go “W-O-W”.
My advice is simply to watch the whole thing from beginning till end, with an open mind.
(Trust me, you’ll want to watch it more than once.)
(Please pardon the shockingly large picture. I’m bad at picture uploads. And this WordPress picture upload function isn’t exactly the most user-friendly of functions.)
…
Book Review
I’ve just finished reading Purple Cow by bestselling author, entrepreneur, and agent of change Seth Godin.
I was at Kino the other day, and was in the mood to buy a business book just [...]
I’m sure most of us would have seen the following creative advertisements by now, in one way or another.
(I’ve had more than 3 unrelated friends forward me these pictures so I’m thinking most people would have seen them by now.)
Pretty amazing stuff, don’t you think?
I’m really amazed at the level of creativity in these ads. I wish [...]
